Just how bad has the Bud Light boycott gotten? InBev is set to buy back thousands of unsold, expired cases of the piss water as the partnership with Dylan Mulvaney continues to implode. Again, do not blame Dylan Mulvaney for this fiasco. He just took the money that was offered to him. Dude is making serious cash from these woke companies that so pathetically pander to fringe leftist groups. Dylan Mulvaney knows exactly what he’s doing.
Anheuser Busch has offered to buy back cases of unsold Bud Light that went unsold after the brewer’s disastrous partnership with trans influencer Dylan Mulvaney.
Bud Light sales have plunged 26 percent compared to this time last year amid backlash from its customers over the woke marketing pitch.
Now it’s been revealed by The Wall Street Journal that the brewer has told its wholesalers that it will buy back unsold cases of beer that have gone past their expiration date.
Bud Light also plans a branding revamp, aligning Bud Light with the company’s sponsorship of a veterans organization. The beer will also overhaul its advertising to focus on the all-American themes of football and country music.