First they came for Aunt Jemima. Now, it’s Uncle Ben’s rice. Because of race hustlers, cancel culture and left wing faux outrage, Uncle Ben’s will now be known simply as “Ben’s Original” or something.
| Uncle Ben’s rice changes name to Ben’s Original because of faux left wing “racism” charges |
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The parent company of Uncle Ben’s rice announced a name and logo change for the brand in an effort to be more inclusive, a company statement said Wednesday.
Uncle Ben’s will change its name to Ben’s Original and drop its logo that critics have said is a racial stereotype. The packaging will begin appearing on store shelves in 2021, a statement from Mars says.
“Over the last several weeks, we have listened to thousands of consumers, our own Associates and other stakeholders from around the world,” said Fiona Dawson, Global President Mars Food, Multisales and Global Customers. “We understand the inequities that were associated with the name and face of the previous brand, and as we announced in June, we have committed to change.”