Are you ready for some football? A lot of Americans aren’t anymore. Pretty soon the owners of NFL teams who disrespected the flag, country, military and police will need to get down on their knees to get the fans back. People are sick and tired of the political BS at a sporting event. Week 4’s Monday Night Football last 2 million viewers from Week 3. The trajectory of the NFL ratings are down, down, down.
| Monday Night Football ratings drop again for Week 4 |
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Despite the always insightful, candid commentary of Jon Gruden, this week’s Monday Night game on ESPN lost audience again. It was actually a pretty good game, by all accounts. After the 29-20 win, Kansas City remained the only unbeaten team at 4-0, while Washington fell to 2-2.
This game though drew 13% fewer viewers than last week. And the drop was worse — 16% — in the key demo that ad buyers covet.
The game drew 11.9 million viewers, down almost two million from last week.
Perhaps even more disturbing for the 32 billionaire team owners, another sponsor pulled its ads over the protest controversy.