While CNN had some record nights in viewership with the debates and the election, they still failed, yet again for the yearly ratings. While CNN wasn’t busy sucking up to Hillary Clinton and bashing Trump, they were bleeding ratings to HGTV and finished behind them for 2016 in ratings. CNN actually had a 20 million viewership one night during a GOP debate. And they still lost to HGTV because of the liberal bias. CNN is an epic failure and should go back to trying to find missing planes like MH370.
| CNN Fail! Lose in ratings to HGTV! |
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Nikki Justice doesn’t seem like she’d be a big fan of HGTV’s show “Property Brothers.” A first-year astronomy and physics major at Ohio State University, she’s never owned a home, let alone flipped one. But her parents watched regularly, and now Justice tunes in several hours a week to watch one home transformation after another.
“A lot of the news these days is really stressful,” she said. “HGTV is not something that’s going to hurt me. I watch it and dream of what I want for my future house.”
So does Washington Redskins quarterback Kirk Cousins, who recently said that he prefers HGTV to ESPN. Taylor Swift shared on Instagram her affection for HGTV’s “Fixer Upper.” And Hillary Clinton said she likes “Love It or List It” and “Beachfront Bargain Hunt,” calling them “relaxing, entertaining and informative.”
The escapist appeal of looking at other people’s beautiful homes turned Home & Garden Television into the third most-watched cable network in 2016, ahead of CNN and behind only Fox News and ESPN. Riding HGTV’s reality shows, parent company Scripps Networks Interactive Inc. has seen its shares rise more than 30 percent this year, outperforming bigger rivals like Walt Disney Co., 21st Century Fox Inc. and Viacom Inc.
HGTV’s formula is relentlessly consistent: a shabby house gets a makeover, and a happy couple moves in. A variation on the theme — house-flipping for fun and profit — works too. The network has aired 23 different flipping shows over the past few years. Today “Flip or Flop” and “Masters of Flip” run in prime time.